Patients have many ways to try and find a physician, but Google search is by far the most popular. Currently, about 81% of patients perform an online search before scheduling an appointment with a doctor. For doctors, this means having a personal website focused on SEO is the best way to attract new patients.
Doctor Website SEO: How to Rank for Patient Searches Read More »
Physician SEO
A common objection that I hear when it comes to SEO is, ”Why can’t I just buy the keywords I want to rank for?”
Doctors: SEO vs Pay Per Click Advertising? Read More »
Physician SEO
I love meeting and speaking with doctors all over the country and across many specialties about online marketing and creating a personal brand. However, some doctors hesitate to get started. Here are the top five reasons I see why doctors hesitate about online marketing and why you can’t afford to wait any longer.
5 Reasons Doctors Hesitate About Online Marketing Read More »
Physician SEO
As you’ve likely seen, President Trump was recently banned from Twitter, Facebook, and Instagram. This post is not going to be political in any way, but there are some valuable lessons here for any doctor when it comes to online marketing. The most important being:
What Trump’s Social Media Bans Should Teach Doctors Read More »
Physician SEO
Google has officially announced that Core Web Vitals will become a factor in keyword rankings for all websites, included physician and healthcare sites. This change will go into effect in May 2021. Here’s what we know about Google Core Web Vitals and what it will mean to physician websites.
What Google Core Web Vitals Mean to Physician Websites Read More »
Physician SEO
To say that 2020 has been a year of change would be a dramatic understatement. Like everything this year, SEO has continued to change and evolve.
3 Ways Physician SEO Has Changed in 2020 Read More »
Physician SEO