Even though marketing shows up on the P&L statement of a practice as an expense, the truth is that it’s a vital investment if you want to attract new patients and increase practice revenue.
Is Practice Marketing an Expense or Investment? Read More »
Surgeon MarketingWith all of the opportunities available today, determining the best physician marketing strategies can be a challenge.
Top 3 Physician Marketing Strategies for 2020 Read More »
Surgeon Marketing
One of the primary objectives of having a website and blog as a doctor is to gain exposure to potential patients. Local SEO is the strategy you’re going for, and Google My Business (GMB) is an important (and free) component of this.
Why Every Doctor Needs To Set Up Google My Business Read More »
Surgeon Marketing
If you want to reach the maximum number of potential patients, a website and blog is the best foundation you can lay from a marketing standpoint. But what should you as a doctor blog about?
3 Things Doctors Should Blog About Read More »
Surgeon Marketing
If you’re thinking about starting a website as a doctor, one of the very first things you will need to do is select a domain name.
How To Choose A Domain Name for Doctors Read More »
Surgeon Marketing
Since 2016, the majority of physicians in the U.S. have not been independent. Healthcare systems have been acquiring private practices aggressively for many years. One of the advantages of becoming a hospital employee is that the overhead and business operations no longer have to be managed by the physicians who own the practice. This is
Why Every Hospital Employed Physician Needs A Website Read More »
Surgeon Marketing